How does Quality Intervention work?
According to the number of complaints received from buyers in the preceding 7 days, Quality Intervention carries out targetted checks of the supply each day. They are done before the auction process starts.

The team can also preventatively inspect a random sample of a particular product group.
If the information proves to be incorrect or the lots are not marketable, the decision can be taken at that moment not to auction the product. The grower is informed of this decision by means of a report, and is charged the cost of this procedure (€30).
A supplier is subject to additional inspection from the Quality Intervention team when:
- A lot is supplied as A1, but is found to be a B1 lot - after 1 complaint.
- A lot is supplied as A1, but is found to be a A2 lot - after 2 complaints (about the same cultivar).
- A lot is supplied as A1 but deviates visibly in terms of grading or quality (random sample).
- The auctioneer ascertains that the information supplied about grading / quality of a lot deviates too much from the delivered product (excess).
A complaint counts as a signal from at least three packaging units.
Complaints are counted and checked across the company.
Royal FloraHolland will continue to tighten and improve the service provision regarding quality intervention. This is a response to buyers' demands to greatly improve the reliability of the quality and grading information. Buyers have particular expectations when they buy A1 flowers or plants. This expectation must at least be met, if not exceeded.
Why Quality Intervention?
Royal FloraHolland will continue to tighten and improve the service provision regarding quality intervention. This is a response to buyers' demands to greatly improve the reliability of the quality and grading information. Buyers have particular expectations when they buy A1 flowers or plants. This expectation must at least be met, if not exceeded.